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| What to do when your prospect is your biggest competitor |
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| Believe it or not, your main competition doesn't come from other event and wedding planners ... it comes from your prospects themselves. Your biggest challenge in landing clients will be in convincing them to use your services vs. planning their own events, and here's some tips to help you drive home the value of your services.
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| Do's and don'ts for your business Web site |
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| There are so many possibilities in creating a Web site for your business that it's difficult to know what are the best choices. Here are a handful of our time-tested best practices for building Web sites that present your business in the best light and enhance your appeal to prospective clients.
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| Get the word out with these free business listings |
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| The key to marketing your business on the Web is to spread a wide net of links and mentions where prospects can encounter you (plus, lots of good links can also help improve your rankings in the search engine listings). To that end, here's a short list of business directories where you can create a free listing for your business: |
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My Wedding Workbook LLC
40 South Broadway
Suite 203
Denver, Colorado 80209
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